Dreamforce 2025, the most anticipated event in the Salesforce ecosystem, concluded last week in San Francisco—and it delivered on every expectation. Once again, the city was filled with Trailblazers moving between sessions, keynotes, and community spaces, all centered around innovation, learning, and collaboration.
With Agentforce taking center stage this year, the event offered a clear view of where the Salesforce platform is heading. Rather than trying to capture everything through words alone, we’re sharing a visual-style recap that reflects the energy, conversations, and moments that defined Dreamforce 2025.
Here’s how the week unfolded.
Day 1: Inside Dreamforce 2025


Day one began with the familiar rhythm of Dreamforce—badge pickups, packed walkways, and the excitement of finally stepping into Dreamforce Park. Attendees explored the grounds, navigated session schedules, and took in the atmosphere that makes Dreamforce unlike any other tech event.


Bright skies welcomed the first day, and the park quickly filled with Trailblazers reconnecting, meeting new faces, and easing into what would be a busy week ahead.
The Main Keynote Experience

The main keynote set the tone for Dreamforce 2025. The pre-show opened with cultural performances that created a calm yet anticipatory mood. A special moment followed with the presentation of the first-ever Community Golden Hoodie of the event, celebrating community contribution and leadership.

The keynote officially began with Matthew McConaughey introducing the idea of the “Agentic Enterprise,” leading into a session hosted by Salesforce CEO Marc Benioff. Throughout the keynote, Agentforce demonstrations highlighted how Salesforce’s AI capabilities have evolved since their introduction last year.

The focus was clear: practical AI experiences designed to work alongside people, not replace them.

Community Conversations at the Hub


A major highlight of Dreamforce 2025 was the community hub experience. Throughout the week, attendees dropped in for discussions, expert panels, and informal conversations that often proved just as valuable as scheduled sessions.


This year also introduced a daily print-style update covering Salesforce releases, ecosystem insights, and key takeaways from across the event. It became a popular stop for attendees looking to stay informed while navigating a packed agenda.

Evening Events and Networking
Dreamforce isn’t only about sessions and announcements—it’s also about connection. The first evening brought one of the most talked-about social gatherings of the week. Music, conversation, and relaxed networking provided a balance to the day’s learning.
These moments gave attendees the chance to connect outside meeting rooms, exchange ideas, and build relationships in a more informal setting.
Day 2: Learning in Full Swing
Day two started early with a breakfast session in collaboration with ecosystem partners. With coffee flowing and a focused panel discussion, it set the tone for a day centered on deeper learning and exchange.
As the day progressed, teams split up to attend a wide range of sessions across the city. From technical deep dives to leadership discussions, Dreamforce 2025 offered something for every role within the Salesforce ecosystem.
Agentforce remained a recurring topic throughout the day, appearing across sessions, demos, and conversations.
Dreamfest and Evening Highlights
As the sun set, attention turned to Dreamfest. Before the main event, attendees gathered for informal meetups, sharing stories from the day and preparing for the evening ahead.
Dreamfest itself brought together music, celebration, and community. With performances that spanned generations, the night became one of the most memorable moments of the entire week.
Day 3: Wrapping Up Dreamforce 2025
The final day began with another breakfast discussion, offering last insights before the close of the event. As attendees began heading home, the pace slowed slightly, allowing more space for reflection, final sessions, and one-on-one conversations.
There was still time to explore the campground, revisit favorite sessions, and catch a few last demonstrations before Dreamforce officially came to an end.
Beyond the Conference
With the event complete, some attendees took the opportunity to explore San Francisco, including a visit to Alcatraz. It was a fitting way to close out a week filled with learning, collaboration, and shared experiences.
The final celebration brought everyone together to reflect on what had been an especially busy and rewarding Dreamforce. With more sessions, more conversations, and a growing community presence, Dreamforce 2025 left a strong impression.
Final Thoughts
Dreamforce 2025 stood out as one of the most engaging Salesforce events to date. The sessions offered clarity, the community created connection, and the overall experience reinforced why Dreamforce continues to be a cornerstone of the Salesforce calendar.
As the ecosystem continues to evolve, events like this remain essential for learning, sharing, and growing together. We look forward to what Dreamforce 2026 will bring.iBirds Software Services
FAQs – Dreamforce 2025 Salesforce Event Highlights
Q1.What was the main focus of Dreamforce 2025?
Dreamforce 2025 focused heavily on Agentforce and the evolving role of AI within the Salesforce platform. The event highlighted practical applications designed to support real business workflows and user needs.
Q2.Why is Dreamforce important for the Salesforce community?
Dreamforce brings together Trailblazers from around the world to learn, share experiences, and connect directly with Salesforce leaders, partners, and peers. It helps shape understanding of future platform direction.
Q3.Who typically attends Dreamforce?
Attendees include Salesforce administrators, developers, consultants, business leaders, and partners from across industries who use or support Salesforce solutions.
Q4.Is Dreamforce only about technical sessions?
No, Dreamforce includes a mix of technical learning, leadership discussions, community events, and networking opportunities, making it valuable for both technical and non-technical roles.
